The international creative industry has tapped Nigerian communications executive Mabel Adeteye for one of its most prestigious responsibilities. Adeteye, who...
By Tokunbo John Lagos Food Bank, a non-governmental organisation dedicated to fighting hunger and food insecurity across Lagos State, has launched a bold new awareness and fundraising campaign calling on Lagosians to act against the growing hunger crisis in their city. Developed in collaboration with X3M Ideas, one of Africa’s leading creative agencies, the campaign breaks across digital and out-of-home platforms with two striking executions that subvert the language of popular fitness culture. Headlines that would ordinarily signal aspiration, “Killer Abs” and “Dangerous Curves,” are turned on their...
Anietie Udoh, a leading voice in Africa’s marketing and creative communications space, has been named among the 100 Most Influential People in Creative Communication for 2026, following the official unveiling of the Symbol Awards Powerlist. Udoh, associated with Marketing Edge, joins an elite group of global leaders recognized for shaping the future of business through innovation, creativity, and measurable impact. The Symbol Powerlist, compiled through open nominations and voting by the global business community, saw over 2,500 nominees from more than 80 countries, with only the top 100 making the...